Courses
Business & Economics > Marketing / Sales
- Course
- Export Marketing and Finance
- Lecturer
- Kamau John Njau
- University
- Africa Nazarene University
- Period
- Fall 2023
- Language
- English
Keyword
Syllabus
Export marketing is a core course for marketing and international business management students. The course purpose to prepare graduate for export marketing and finance roles in exporting organizations.The course focusses on core export issues such as processing export orders, export documentations, packaging, shipping, cargo insurances, freight charges, export regulations, export financing, roles of trading blocks in export markets, operations and logistics in export marketing as well as ethical issues encountered in export business.
No. | File | Download |
---|---|---|
1 | 0.Syllabus (2).pdf | Download |
Courses List
No. | Course | Format | File | Date |
---|---|---|---|---|
1 | week 1 # Overview of export marketing | 2023-12-11 | ||
2 | week 2 # Export marketing Research | 2023-12-11 | ||
3 | week 3 # Developing export marketing strategy | 2023-12-11 | ||
4 | week 4 # Processing export order and incoterms | 2023-12-11 | ||
5 | week 5 # Export marketing documentations | 2023-12-11 | ||
6 | week 6 # Packaging shipping and insurance | 2023-12-11 | ||
7 | week 7 # Export contracts and financing | 2023-12-11 | ||
8 | week 8 # Export regulations | 2023-12-11 | ||
9 | week 9 # Trade blocks and exports | 2023-12-11 | ||
10 | week 10 # Electronic commerce | 2023-12-11 | ||
11 | week 11 # Managing export operations | 2023-12-11 | ||
12 | week 12 # Ethical issues in export marketing | 2023-12-11 |
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